MAGPi

Saturday, 17 November 2012

Doctor Dolittle Title Sequence 1967

Doctor Dolittle Title Sequence 1967 titles by PACIFIC TITLE designed by DON RECORD

Friday, 16 November 2012

"So was it worth it? Well, of course not. It turns out it was just advertising."

"So was it worth it? Well, of course not. It turns out it was just advertising. There was no higher calling. No ultimate prize."

That's one conclusion drawn by Linds Redding in "A Short Lesson in Perspective," a 3,000-word essay the longtime creative executive wrote on his blog earlier this year, republished by the San Francisco Egotist. Redding was diagnosed with esophageal cancer last year. He died last month at age 52. The piece finds Redding—an art director, designer and animator—taking serious stock of his personal and professional life. He opens with "The Overnight Test," recounting how, in the early 1980s when his career began, he'd spend the day pinning campaign ideas to the office wall, returning the next morning with invaluable fresh perspective allowing him to gauge the true merit of his efforts and renewed enthusiasm for the projects at hand. Redding laments the subsequent technologically driven homogenization of creativity, arguing that creatives became—or more accurately, in his estimation, allowed themselves to become—abused by a system that exploited their propensity for putting in endless hours to generate and refine ideas, while receiving progressively fewer rewards in return.

- Taken from AdFreak here.

Sharp Suits

Ad creatives, designers, animators, directors, illustrators and more took time out to dress up their favourite worst feedback from clients, transforming quotes that would normally give you a twitch, into a diverse collection of posters.

http://sharpsuits.net/

Dumb Ways To Die

Animated Public Safety Announcement from McCann Australia for the Melbourne Metro train system.

BAF 2012 Best Commercial Award

Directed by Shy the Sun.

Directed by Pierre-Emmanuel Lyet.

Directed by Ken Lidster.

See all Nominated videos here.

http://www.nationalmediamuseum.org.uk/Films/BAF/O/OfficialSelectionCommercials.aspx

Animated Music Video Awards at BAF

Easy Way Out ties in with the depressive elements of repetition; we see our protagonist unable to break free of his own routine.

Directed by Darcy Prendergast.

A multitude of organisms dance, sing and mutate to the song The Living Things by The Spinto Band.

Directed by Phil Davis.

Have a look at the other videos in the Best Animated Music Video Category here:

http://www.nationalmediamuseum.org.uk/Films/BAF/O/OfficialSelectionMusicVideos.aspx